Should brands refresh their visual identity more often?
28 votes
Poll Results
A.Yes, brands should evolve with changing audiences
43%12 votes
B.Only when there is a genuine business need
29%8 votes
C.No, frequent changes can weaken recognition
29%8 votes
Why people voted
Yes, brands should evolve with changing audiences
Unnecessary changes can confuse audiences67% (8)
Recognition is built over time25% (3)
Brands need to stay relevant8% (1)
Only when there is a genuine business need
Recognition is built over time50% (4)
Brands need to stay relevant25% (2)
Unnecessary changes can confuse audiences25% (2)
No, frequent changes can weaken recognition
Brands need to stay relevant63% (5)
Unnecessary changes can confuse audiences25% (2)
Recognition is built over time13% (1)